Stella McCartney for Target is here again !

I missed the previous launch of Stella McCartney's collaboration with Target back in 2007 as I was still in Singapore and I remember reading articles on how the collection was completely sold out within a short amount of time as well as all the craziness that went on during the launch. 

Now that I'm back in Melbourne, there is no way I'm gonna miss this one  so  I was among the very first few to hit the store this morning.  I did not  google the new collection as I wanted to see the actual items and  be blown away like I always have with Stella's designs. However, what surprised me today was not the collection but the crowd as it was nothing short of pathetic.  It was a totally different scene as opposed to what I had in mind or pictured. 

I do not fancy the dresses or any of the items filled with flowers or ruffles but I do like the rest.  I love clean cut but edgy designs so there are a couple of items that I truly fancy as the tailoring and the cut are fantastic.  Smaller sizes like AU6 (US 2) and AU8  (US 4) are pretty limited and sizes do run big.  I am usually a size 8 but I was able to fit a size 6.  Here's a quick look at what I've bought.

To have a closer look at the items that I bought as well as the full range,  please visit http://www.designersfortarget.com.au/sm/default.htm.